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Two new appointments to Flat Rock Technology

Freddie Jones, Managing Director, Flat Rock Technology, announced today two new senior appointments.

Chris Humby has been appointed as Head of Finance and Administration and Joel Leyden is Head of Online Marketing.

Chris will be responsible for the financial and administration aspects of the business working closely with the business units to develop controls and efficiency.

Joel will have responsibility for developing delivering advanced online marketing solutions. Both will be part of Flat Rock’s senior management team.

Freddie Jones, Managing Director, Flat Rock Technology, explains: “The new online marketing solution will enhance our offering to our existing and new clients and will include digital PR, SEO, Online reputation management, viral marketing, media placement, content optimisation and more

“It will play an essential part in transforming our business so we can wider range of services in the digital age.”

Ran Gazit Berger, Operations & Technology Director, Flat Rock Technology, says: “Chris and Joel bring an exceptional combination of flair, skill and experience to their new roles.

“Together their leadership of the new offering and their experience will enable Flat Rock to navigate the rapidly changing world of software and web and keep us at the forefront on all platforms.

“I’m delighted to welcome them to their new positions at one of the most exciting times in Flat Rock.”

Notes to Editors

Chris Humby

Chris is Chartered Accountant with 6 years experience in the accountancy practice and 20+ years experience in various senior positions in corporate finance and consultancy.

Prior to Flat Rock Technology Chris was Finance Director for Delta Galil in the UK. Before this Chris worked at KPMG


Joel Leyden

Joel is a native of New York who has practiced international public relations, public affairs, digital PR, crisis communications, journalism and Internet marketing for 25 years.
Joel is Internet marketing, SEO (Search Engine Optimization) and Web 2.0 Internet social networking pioneer whose work has been highlighted in TIME Magazine, FOX News, CNN and hundreds of other global media.
Leyden has worked as an international media and cross cultural consultant for governmental, non-profit and commercial organizations.

Leyden is credited for having created dozens of profit and non-profit on-line community support groups on Yahoo!, Google and Facebook with memberships reaching up to 100,000 people.
He lectures on the development of Internet marketing and Web 2.0 at Universities.


Flat Rock Technology

UK based consultancy led web and software development business. Flat Rock Technology develops web based solutions including Brochure websites, CMS based websites, eCommerce shops, web applications, iPhone applications, Intranet (MS SharePoint) and using bespoke consultancy approaches to add value to the client.

In addition Flat Rock offers online marketing consultancy and solutions.


Flat Rock Technology – Our Vision

We want to make web applications accessible to everyone that has something to say or to sell; to release all that is good in terms of ideas and creativity.

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