The Advantages of Having an E-commerce Website
Having a website is practically uniform nowadays. However, many companies while showcasing their products on their internet site are yet to go the e-commerce route. We would argue that for most companies e-commerce should be part of their strategic development. E-commerce is a key for growth and cost savings.
The advantages of e-commerce are summed up by one word – freedom to grow, overcoming the boundaries of distance and time.
Any company can reach a vast untapped new market if they move from having a simple product catalogue on the web into having an online shop.
Not only will the company expand its market, it will reduce the cost of sales of their products. The traditional costs of retail will be eliminated, as well as the sales processing mistakes.
E-commerce as a model is especially beneficial for niche products. The market reach of the internet is unlimited. Thus even niche market companies can create big volumes.
Online shopping presents many benefits to the customers themselves. Companies that allow their clients to have the convenience of e-commerce generate good will and loyalty in their customer base.
In fact, the cost savings, both operational and labour, and the reduction of delivery time may be the two main advantages of the e-commerce model, but there are many marketing benefits as well.
Flat Rock has aided many companies in making the leap into e-commerce and through experience has perfected the e-commerce solutions it offers. If you wish to discuss what e-commerce solution can suit your business best, do not hesitate to contact us for a free consultation and quote.